• Sarah Minotti

Supporting our Kiwi Pet Industry

It's no secret that we love our pets! As a country, New Zealanders own more pets per household than anywhere else in the world, apart from the United States. The most common pet in NZ is cats. However, we have seen a big surge in dog ownership. It was reported in 2019 that "Dog ownership has soared over the past five years, outstripping the growth in people in all the main cities apart from Auckland". That's just crazy!

With the support of increasing pet ownership, our pet industry has also grown. It is a vibrant industry and consists of a diverse range products and suppliers/producers. The last couple of months have been tough. Not being able to operate or only being able to operate in a limited capacity has hurt our local groomer, our bandana suppliers and even our doggy daycare centres.

Honestly, I've bought A LOT of stuff from big, global companies because it's cheaper. Price has always been important to me. But over the last couple of months, price has simply become a component of my spending decisions; not my main driver. I want to support businesses in my country who employ fellow Kiwis and who contribute to our society. Plus, A LOT of the cheap stuff I've bought in the past from nameless global suppliers gets thrown out because it's terribly made, breaks or doesn't do what it said it would.

Here at Paws Passport we believe pets are furry family members and we have a clear vision for the future. Whether your pet is your fur baby or whether this phenomenon seems ridiculous to you - we can all do our bit to support Kiwi based pet businesses.

There are sooooo many opportunities for us to support Kiwi businesses and NZ Inc through our pets. Food, Treats, Birthday Cakes, Leads, Bandanas, Coats, Collars, Toys, Doggy Bags. The list goes on and on. This doesn't even include the service based businesses like daycare, grooming and training etc.

Kiwi businesses need us right now - not just in the pet industry but in all sectors. The last few months have had a significant impact on my approach to buying and my spending decisions. I've come to the conclusion that I'd rather spend more buying something Kiwi. And I'm sure a lot of other people have too. It just feels like the right thing to do.

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